ASUS Magyarország – Ecommerce Lead

Responsibilities:

• Digital Business Development – Define digital business goal with country managers and plan business growth strategy based on country’s status. Work out development plans with stakeholders in country and headquarters and deliver the results.
   1.    Roll out 2-in-1, set up business goals and design business model
   2.    Set up joint OKR, develop countries digital business aim to be top 5 brand via Key Factors (Data/Product/TA/User Experience/CRO/CRM/Service) and customer 360 eShop business incremental strategy
   3.    Co-define business requirement with BDM, request key stakeholders partake in development
   4.    Conduct training to grow digital capability (EC platform, data driven business, user journey strategy and digital campaign)
• New Product Launch – Responsible for the new product launch on eShop in order to grow business and brand position. Define the launch strategy and plan, get consensus and resources from country managers, and execute with the stakeholders in country /territory/headquarters.
   1.    Plan eShop user journey campaign
   2.    Optimize performance via data
• Regular Business-  Continuously enhance business efficiency and process improvement of the responsible territory/country based on data driven facts.
   1.    Conduct data driven weekly business review
   2.    Explore actionable insights from user behavior, product performance and competition analysis
   3.    Conduct monthly business report to GM
   4.    Maintain dashboard
• Phase in new ideas and digital insights – Adopt ideas and proposals from the HQ/Territory Professional Function Teams and implement
   1.    Plan campaigns to understand our users, communicate with customers by long term strategy and modern tool, increase our digital efficiency, repeat buy and referral effects
   2.    Commercial business extension
  
  

Act as a team leader of a virtual team, that consist of different steakholders throughout the company (local/regional/HQ)
Help to reach ecommerce KPIs, targets, while aiming for a smooth customer journey on our ecommerce platform, and increase the values from enduser perspective, by adopting and proposing constantly new ideas, and new solutions.