FUSION GROUP – Burger King – Senior Brand Manager
Jelentkezési határidő
2023.10.16.
Csapattagok
1000+
Munkavégzés módja
Hibrid
Pozíció típusa
Senior
Állás típusa
Főállás
Szükséges tapasztalat
5+ év
Mivel foglalkozunk?
FUSION GROUP is an American-owned company that has been operating restaurants in Hungary since 1991. Today, our portfolio constitutes of 55 BURGER KING®, 9 BELLOZZO® and 2 ANNA CAFÉ™ units.
Ide várjuk önéletrajzod:
jelentkezes@burgerking.hu
Tárgy: senior brand manager
Senior Brand Manager pozíció
Ready to sizzle in the world of fast food marketing?
Join our flame-grilled team at Burger King! We’re on the hunt for a Senior Brand Manager who craves innovation as much as our Whoppers. If you have a passion for creating crave-worthy campaigns and driving sales, come be the Queen or King of our marketing kingdom.
Key Responsibilities:
- Lead annual brand plan development.
- Business KPI planning and monitoring, initiate actions.
- Lead annual budgeting and continuous monitoring.
- Strategic responsibility for all consumer facing communication materials.
- Annual media planning and strategic partnerships.
- Agency partnership management, tendering.
- Lead Restaurant Experience projects.
- Design and execute New Product Development Calendar based on intrenational lead and with Purchasing department.
- NPD development and lead execution of product finalization.
- Plan and execute image and product launch campaigns with the help of the JBM/TRAINEE.
- Develop offline Brand Communication strategy.
- Develop TV and Cinema assets.
- Lead Digital Menuboard content management.
- Lead the Home delivery chanel strategic co-operation.
- Actionable competitive monitoring.
- Keep contact with Burger King International, leverage international best practices.
- Continous review and lead of Operations and restaurant execution projects.
Required skills:
- Education: MA/BA Degree, business, preferably marketing
- Min 5-8 years of Brand Management, Product Management experience, preferably food/FMCG/Retail sector.
- Proven track-record of developing brand and marketing strategies and ability to translate into tangible and easy to understand plans and tactics. Leading strategy implementation and delivering stellar business value and growth.
- Proven track record in media planning for omnichannel, big budget brands.
- Proven ability to initiate research and drive results based on customer needs and insights.
- Proficient Hungarian and English, both written and spoken.
- Great communication skills.
- Analytical Ability: Strong analytical ability to breakdown complex problems and translate to actionable business insights.
- Customer focused – guest first approach.
- Team worker.
- Leadership experience – managing smaller teams.
- Proficient in cross functional project management.
- Ability to work effectively in a fast-paced environment.
- A self-starter with the ability to develop close relationships with internal and external partners.
- A strong sense of accountability and ownership.
What we offer:
- Easily accessible office, a close-knit team with a good atmosphere.
- Competitive salary and benefits package (base salary, cafeteria).
- Annual bonus based on the company performance appraisal system.
- Home office opportunity.
- Company phone, laptop.
- Free sporting opportunities with our partners Life1 and GildaMax.
- Free English language training.
- Discounted meals at Bellozzo and Burger King restaurants.
- A dynamic, growing employer with a stable background in Hungary since 1991.
- Professional challenges and development opportunities.
- Responsible job, autonomy.
How to apply/ contact information:
If you are interested in the job, no hesitate to apply!
Please attach your CV with salary expectation.
Ne habozz, jelentkezz!
Ide várjuk önéletrajzod:
jelentkezes@burgerking.hu
Tárgy: senior brand manager
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